Virginia's winery business plan example Essay Example | Topics and Well Written Essays - 1000 words

Virginia's winery business plan example - Essay Example The sustainability of the winery to competitive advantage will be to seek and attract younger generation wine consumers2. The main source of market will be analysed through internet perceptive marketing methods that will apply the use of flashy websites. The primary use of this marketing method is that it allows sales of wine through the internet3. Moreover, there shall be a 5K wine run that will incorporate the county’s clubs especially the Augusta County Track Club. This initiative will run or operate for the three years with the aim of supporting local area runners thereby publicizing the name of the new company among the locals4. Additionally, the Virginia’s Winery will host a series of events including business meetings and weddings among other festivals that will be conducted throughout the year. In the beginning of the operation, the winery will have three distribution channels. These channels will mainly provide retail services for the product within the company and outside the company as well as internet sales. Notably, these three channels will provide the business with the most accessible and effective primary and secondary markets5. Additionally, competitive pricing strategies where prices slightly below other local premium wineries will be applied to these new products in order attract younger generation among other wine consumers6. Finally, profit generation and maximizing of profit will be achieved through the analysing of different operational costs to ensure that the company will be generating a modest profit to cover all its expenses. To start the operation of the company, Virginia’s winery will need a long-term loan that will be operated in line with credit as the amount that will help cover the start up operational costs of the winery. By the ninth year of operation, the Winery will get switched to a net income corporation. At this point, the management will establish customer based

Nelson Mandela Essay Example | Topics and Well Written Essays - 500 words

Nelson Mandela - Essay Example 2. When reflecting on my life and dreams, I realize that I want to become really good at whatever field I pursue. I want to excel and be one of the best in my chosen discipline. I also want to be respected and known for my good character. I am here to learn how to be a better leader and to apply my skills effectively in professional life. 3. The values that I believe are inherently required to achieve my life aims are honesty and commitment. I feel that these two values can help me make my way to the top. I assume that I will always remain motivated and enthusiastic about achieving my goals and improving myself consistently. My beliefs centre on the notion that whatever work I perform, I need to give it my best. There is no compromise on quality and I believe that one must work hard to produce the optimum results. My expectations from myself would be to respect the norms and ethos of my profession and to perform well wherever I go. I would also expect myself to generate a proportiona te work-life balance. 4. I believe that even if a person does not have intrinsic leadership qualities, he or she can develop them by understanding the mentality and thinking of employees.